9. “How the infit became the most ubiquitous (and unexpected) trend”




“On May 23, 2012 prolific Twitter user and Vampire Weekend frontman Ezra Koenig published a tweet that would stay with me for the better part of a decade: “just learned the important distinction btwn an outfit (something u can legally wear outside) and an infit (something fresh but 4 home only).” What interested me -- and continues to do so -- was this new term, ‘infit’, which gave name to a category of clothing that had always existed, albeit somewhat nebulously and, well, namelessly.”

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Mark