3. “Prada’s Tie-Dye To-Go”





“Miuccia Prada has always had a penchant for paradox. In 1984, the Milanese designer flipped her family’s leather goods business into one of fashion’s most renowned houses with one accessory: the luxury nylon backpack. Crafted from a durable and anti-luxe industrial canvas, Prada’s utilitarian staple would go on to become the most unlikely “it” bag of the ‘80s. A decade later, Prada’s Spring/Summer 1996 collection was both reviled and lauded by critics with another contradiction: “ugly chic.” This was no coincidence.”

Read more
Mark